Private Label and Co-branding

IQ Capital specializes in developing tailored leasing programs that can be structured as either Private Label or co-branded solutions. Private Label programs are designed to operate as if they are the vendor’s own finance company, with all documentation reflecting the vendor’s name and logo. In contrast, co-branded programs feature both the vendor’s and lender’s names. In both scenarios, the programs are marketed through the vendor’s sales team and align seamlessly with the vendor’s overall marketing strategy, maintaining a consistent brand experience.